Where can I find a SWOT (Strengths, Weaknesses, Opportunities & Threats) analysis on a company?
Last Updated: Oct 01, 2020     Views: 286

A good place to start your research is with company and industry reports. After you have reviewed these for the information you need, you can fill in the missing data with specific searches in databases covering various business topics.

Business Source Complete: SWOT Analyses

A collection of SWOT analyses, covering both public and private companies.

  1. In the search box, enter the company name.
  2. Click on the search button.

Business Insights: Global

Includes financials, SWOT analysis, industry and market share reports, and case studies.

  • In the search box, enter the company name.
  • Click on the search button.
  • Click on the link for the company to get detailed information.
  • Look under Company Information in the left margin for SWOT Reports

Business Source Complete

Includes market research and industry reports.

  • On the left side of the results page, under Source Types, select Market Research Reports and/or Industry Profiles.

Plunkett Research Online

Provides research and reports on businesses and industries, containing information often used in market research, business development, and strategic planning.

  1. Select Research a Company.
  2. Enter the company name in the company name box.


Supplements the reports and financials with information from business publications.

  • Use the Advanced link to narrow your search to a specific company and subject.

Our databases are very user friendly. You may also want to search in other databases and/or search with different combinations of terms.

If you need additional assistance with your research or have another question, please Ask Us!